Activist investors are on the prowl for corporate cash, and
a proactive move by Kellogg Co. may signal to peers that they too should get
their defensive game in order.Kellogg announced Monday a plan to strip costs
out of its supply chain, slash its global workforce by 7% over four years and
then reinvest the savings into building up some of its struggling products,
like cereal.
The maker of Frosted Flakes and Pop-Tarts pastries is being
proactive, analysts say, fending off activist investors by taking advantage of
cost savings before someone sees the opportunity and takes it.Activist investor
Nelson Peltz has been pressuring snack maker Mondelez International Inc. to be
leaner. Read more.
No comments:
Post a Comment